Audiences relate to these videos since they usually involve interviews with people talking about why they enjoy working there. These videos are relatable to the audience and grab the attention of a potential job seeker.

Read more: 5 Brilliant Ideas to Repurpose Blog ContentĪ video highlighting company culture tells the audience what your business's goals are, its values, and why it exists. This means that when you create an advertisement for YouTube, you keep the mobile users in mind. 70% of the YouTube watch time comes from mobile.This could be just videos on their products, tutorials, event announcements, and much more. 62% of businesses use YouTube to post content.As you watch this video, you’re contributing to that number. People watch 1 billion hours of YouTube a day.8/10 marketers consider YouTube to be one of the best platforms to advertise their products or services.A good fraction of that audience could be shown your product and could turn from users to customers. YouTube has over 2 billion across the world.Soon enough, advertisements began to show up on YouTube, from banner ads to video advertisements, all of which were built on the robust infrastructure Google provided.īefore we understand what are the popular YouTube video ideas, let’s start and see the key reasons as to why you should be interested in YouTube. In time, YouTube caught the attention of marketers around the world. Although several other platforms like Vimeo, Vidme, and Dailymotion have tried, YouTube has stood unfaltering at its top position. Launched back in 2005, YouTube’s popularity has only skyrocketed as more people gained access to the internet. YouTube is a platform that’s captivated audiences across the world.

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